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Study: State/partnership marketplaces received more enrollment assistance

May 1, 2014

States operating their health insurance marketplace alone or in partnership with the federal government on average received far more funding for navigators, in-person assisters and certified application counselors than states with a federally-facilitated marketplace, according to a study released yesterday by the Robert Wood Johnson Foundation. Consumer assistance funding per eligible uninsured resident ranged from an average $5.42 in states with federally facilitated marketplaces to $17.15 in states operating their own marketplace and $31.53 in states partnering with the federal government on their marketplace, the study found. “This analysis reveals extreme differences in the amount of funding available to states to help consumers enroll in the new marketplaces,” the authors said. “Enrollment data to date suggests wide variations in how successful states were in enrolling their eligible populations in private plans, with [state-based marketplaces] and partnership states, in general, having more success than FFMs. It is still too early to tell how much of this success can be ascribed to the greater levels of consumer assistance available to the SBMs and partnership states as they were launching their marketplaces.”