The 2013 AHA Environmental Scan provides a broad view of the national health care landscape. It is a compilation of the critical issues and emerging trends that health care leaders, trustees, consumers and other stakeholders are experiencing today or have a high probability of facing in the foreseeable future.
The scan is developed annually to offer the AHA's members, strategic partners, staff and others insights and information about market influences that are likely to affect the health care delivery system, and to help health care leaders respond in ways that benefit patients, communities and the entire field.
The 2013 AHA Environmental Scan is the foundation of the AHA's three-year strategic plan. It serves the association by validating its strategic framework: the AHA's vision, mission, values and goals. The 2013 AHA Environmental Scan is compiled from nationally recognized sources with recommendations from select AHA governance committees. It is produced by Gene O'Dell, the AHA's strategic and business planning's vice president, and developed by Donna Aspy, planning and operations manager for leadership and business development.
Contents of the 2013 AHA Environmental Scan are available in the September issues ofH&HN and Trustee magazines. To access the September gatefold articles, go to www.hhnmag.com and select the blue 'Gatefold' tab on the left or go to
www.trusteemag.comand select the tan 'Online Exclusives' tab on the left. To view a webcast of the Scan click on '2013-2015 AHA Strategic Plan' link listed at the bottom ofwww. aha. org under the 'About AHA' section. Scroll down and click on '2013 AHA Environmental Scan Webcast.'